“The CUPRA Formentor VZ5 delivering 390 HP is a car that you have to feel when you drive it.” CUPRA development driver Jordi Gené was closely involved in the set-up of this exclusive model, of which there will only be 7,000 units. A car born on the racetrack to transmit each sensation to the driver, … Read more
The CUPRA Born is the unconventional challenger, delivering electrifying performance using the most advanced electric powertrain technology, seamlessly augmenting the spirit of the CUPRA brand with an electrified future. The CUPRA Born forms the next stage of the brand’s development, and as the industry shifts to a more environmentally conscious position, electrification is key. CUPRA … Read more
The countdown has begun. But with just a few days to go until the global unveiling of the CUPRA Born, the CUPRA team’s head of design, Jorge Diez, explains its main features and provides some details that have never been revealed before. Its creation has been a great challenge and, as he assures us, a … Read more
The CUPRA Formentor is continuing its astonishing success by taking home the Red Dot Award for Product Design 2021. The Crossover SUV has already exceeded all expectations by finishing on the podium in this year’s Car of The Year award – an amazing achievement given the brand is only three years old. Taking home the … Read more
Winter time just a few kilometres from the Arctic Circle. A completely white land, where about 200 words are used to describe snow by the local culture, with temperatures reaching 30 below zero and a circuit on a 6 km2 frozen lake. The CUPRA engineers have spent two years testing the car on this harsh … Read more
CUPRA is gearing up and take on one of the most gruelling races in history as it heads to the start line of the inaugural Extreme E series season. The off-road electric SUV’s competition takes teams to the most challenging parts of the world: desert, jungle, glacier, ocean and arctic. Kicking off in Saudi Arabia … Read more
CUPRA always claimed that big dreams begin with a few believers, and its biggest dream has now been made a reality. During the company’s Annual Press Conference 2021, CUPRA President Wayne Griffiths announced the CUPRA Tavascan will join the brand’s range in 2024. “Our dream will come true: the CUPRA Tavascan will be a reality. … Read more
SEAT S.A. announced today that it will launch an urban electric vehicle on the market in 2025. With this car, the company will enter a segment of around 20-25,000 euros, essential to make electromobility accessible to the masses and hit the Green Deal targets. The production plant where this vehicle will be manufactured will be … Read more
After exploring the world of CUPRA and configuring their own versions of the brand’s models, the FC Barcelona players have received their personalised vehicles at the Ciutat Esportiva Joan Gamper. The club’s official automotive and mobility partner delivered the Barça players their new cars at an event attended by 16 of the club’s footballers, with … Read more
The CUPRA Leon is a key pillar of the standalone brand and is leading the charge as CUPRA shifts to an electrified future. Last year, the king of Leons was born electrified as the first version launched to the market was the e-HYBRID powertrain. The start of production of the 204PS CUPRA Leon e-HYBRID – … Read more