CUPRA UrbanRebel Concept

It was the surprise of the IAA International Motor Show in Munich. CUPRA presented its new design vision with a racing-inspired show car that lays the foundation for its future 100% electric city car. But the CUPRA UrbanRebel Concept isn’t just a show car. For the first time, we see it on the test track, … Read more

Jaguar Racing Unveil New Title Partner, Livery And Organisation Updates Ahead Of The New Formula E Championship

– Tata Consultancy Services join iconic British racing team Jaguar Racing as title partner ahead of the 2021/22 ABB FIA Formula E World Championship. The team will be known as Jaguar TCS Racing. The leading global IT services, consulting and business solutions organisation, Tata Consultancy Services expand on their global sponsorship portfolio in endurance running … Read more

Al-Futtaim Automotive Opens Largest Pre-Owned Car Showroom In The UAE At Dubai Investment Park

In line with its customer-centric approach and commitment to providing innovative mobility solutions that enrich the lives of its customers, Al-Futtaim Automotive has officially launched a new pre-owned car showroom at Dubai Investment Park (DIP). The second branch in the emirate of Dubai, Al-Futtaim Automall DIP is a one-stop shop for those who are looking … Read more

Geely Auto Group Unveils Intelligent Geely 2025 Strategy

Geely Auto Group announced its “Intelligent Geely 2025” strategy that will continue to keep Geely Auto Group at the forefront of the global automotive industry at a technology-focused event at Geely Auto’s Research Institute in Hangzhou Bay. The release of the “Intelligent Geely 2025” strategy and the launch of the “Leishen Power” brand represents an … Read more

Audi Commemorates UAE’s 50th Anniversary With A ‘50 Years’ Limited Edition Model Line-Up

Audi Middle East is celebrating the United Arab Emirates’ 50th anniversary with the launch of a range of limited edition models commemorating the five decades of future-shaping innovation, visionary leadership and extraordinary achievements that have marked the UAE’s first 50 years. Moreover, in a first-of-its-kind for the brand, the UAE will be the first country … Read more

Toyota Displays Its TRD Sport Trailer Ultimate Overlanding Trailer at SEMA

Toyota has deep off-roading roots with trucks and SUVs known for rugged reliability, so it was no surprise when the company decided to create the TRD Sport Trailer concept – an inspiring “base camp” for overlanding explorers accustomed to off-road adventure in their backwoods and a tow-ready Toyota pickup or SUV. Originally unveiled last year as … Read more

Toyota Tacoma Overlanding

The Toyota Tacoma has led the competitive mid-size pickup truck market in sales for 16 straight years thanks in large part to its durability and impressive off-road prowess. So when Toyota collaborated with Kurt Williams, owner and founder of Cruiser Outfitters in Murray, Utah, to build its vision of a highly capable yet approachable overlanding rig, they naturally … Read more

Toyota Tacoma Tacozilla Concept

Downsizing’s popularity created the tiny house craze, and Toyota combines downsizing and outdoor adventure with its Tacozilla Tacoma Camper¹, a backwoods overlanding-ready “micro-house” rig that pays tribute to Toyota campers from the ’70s and ’80s. Based on a Toyota Tacoma TRD Sport pickup, Tacozilla debuts today in Toyota’s 2021 Specialty Equipment Market Association (SEMA) Show … Read more

Ford F-100 Eluminator Concept

Ford F-100 Eluminator Concept (2021)

Ford previewed the future of electrified custom vehicles with the reveal of the all-electric F-100 Eluminator concept – a zero-tailpipe-emissions demonstration truck powered by the all-new Ford Performance Parts Eluminator electric crate motor that customers can now buy online. Based on a heritage 1978 F-100 pickup, the F-100 Eluminator concept features all-wheel drive via two … Read more

Toyota GR Supra Heritage Edition

The GR Supra Heritage Edition, which debuted at the 2019 Specialty Equipment Market Association (SEMA) Show, returns to the show floor along with its companion car, the GR Supra Sport Top. Both are located in Central Hall, Booth No. 24800 and are expected to be fan favorites once again. “The original MKIV Supra is considered … Read more