Seat Tarraco e-HYBRID

SEAT is driving forward with its plans to electrify its vehicles and add even greater levels of efficiency. The process has already started, and now the brand is adding a second plug-in hybrid model to the range with the introduction of its first electrified SUV, the SEAT Tarraco e-HYBRID. The SEAT Tarraco is already an … Read more

Nissan Patrol Nismo (2021)

Nissan revealed the 2021 Nissan Patrol NISMO to the world, marking the latest chapter for Nissan’s performance brand. Premiering globally through a virtual event hosted at Expo 2020 Dubai, the new race-inspired version of the legendary Patrol combines striking exteriors with the refinement of a luxury car and the exhilarating performance of a sports car. … Read more

Lamborghini Huracán EVO – Comprehensive In-Car Control By Amazon Alexa

Automobili Lamborghini is now enhancing the connected services offering in its Huracán EVO models from the beginning of 2021, comprising navigation, comfort, safety and entertainment functions. Lamborghini Connect adds new ‘peace of mind’ services through connection to the Lamborghini UNICA app: a car-finder function, vehicle status report and geofencing functions such as remote speed and … Read more

Hyundai Releases Teaser Sketch Of Segment-Shattering Santa Cruz

Hyundai has released the first teaser sketch of its highly anticipated Santa Cruz Sport Adventure Vehicle. The 2022 Santa Cruz will break new ground within the SUV, Truck and Crossover segments by offering a new category of vehicle unlike anything else in the U.S. market. Santa Cruz boasts bold yet sophisticated design, powerful and efficient … Read more

EQS World Premiere on Mercedes me media

Mercedes-EQ will unveil the all-electric luxury saloon EQS in a digital world premiere on the Mercedes me media online platform on Thursday, 15 April 2021 at 6.00 p.m. (CEST). Members of the Board of Management, including Ola Källenius, Britta Seeger, Markus Schäfer and Sajjad Khan, as well as Gorden Wagener, the Chief Design Officer, will briefly … Read more

Mercedes-amg Defines The Future Of Driving Performance

With the future electrification of the drivetrain, Mercedes-AMG is combining superior performance and impressive driving dynamics with maximum efficiency. The development of future drive concepts has benefited and will continue to benefit from the valuable experience gained from close cooperation with the Formula 1 experts at Mercedes-AMG High Performance Powertrains (HPP) and the Mercedes-AMG Petronas … Read more

Less Is More: Ford Reveals How A New Design Approach Changed The View From The Driver’s Seat

While trends in recent decades have been towards adding “more” in car interiors – more buttons, more features, more elements – Ford is taking a reductive approach, using human-centric design to declutter their vehicle interiors and create a holistic space. The evolution of the driver’s view Car interiors have changed a lot from when drivers … Read more

Ford Direct Markets Joins Forces with F-150 Clubs and Owners to Launch the Middle East’s Favourite Truck – the 2021 all-new F-150

To mark the arrival of the 2021 all-new F-150 in the Middle East, Ford Direct Markets joined forces with its existing band of loyal F-150 clubs and owners to kick off its ‘Make Way For The Beast’ campaign. The campaign’s kick-off film entitled ‘Make way for the Beast’, was shot at the Al Qudra desert … Read more

Land Rover Range Rover SVAutobiography Ultimate Edition (2021)

Land Rover Special Vehicle Operations has launched a pair of exclusive new Range Rover special editions created by its SV Bespoke personalisation team. The new Range Rover SVAutobiography Ultimate editions represent the pinnacle of Land Rover’s luxury SUV family, elevating the range-topping SVAutobiography and SVAutobiography Dynamic models even higher with a suite of complementary hand-finished … Read more

What Makes The 2021 Cadillac XT6 Award Winning?

Created to make the most of passengers’ time on the road, the Cadillac XT6 three-row crossover centers on a luxurious, adaptable and connected cabin that is complemented with comprehensive suite of safety technologies and is distinguished by its responsive and practical ride handling despite its size. Succeeding the 2020 nameplate, which was voted “Best Large … Read more