Over more than a century, Bugatti has grown its following and customer base across the world, consisting of truly passionate enthusiasts who admire both the brand’s rich heritage and modern-day engineering of its hyper sports cars. Every once in a while, Bugatti aficionados and clients are given the rare opportunity to purchase a unique offering … Read more
MG Motor has marked yet another remarkable milestone, with the British-born brand, opening 12 showrooms and other new facilities in 2021 as it continues its swift growth in the Middle East. The demand for MG cars has been steadily increasing – as a result the brand registered a record number of sales in the first … Read more
Effective January 1, 2022, Genesis has appointed Graeme Russell as its Chief Brand Officer. Mr. Russell will lead Genesis’ global brand, product and retail communications, ensuring an engaging brand experience across all customer touchpoints. He will report to Jay Chang, Global Head of Genesis brand, and Chief Creative Officer, Luc Donckerwolke. As Chief Brand Officer, Mr. Russell … Read more
Emirates Motor Company (EMC), the authorised general distributor for Mercedes-Benz in the emirate of Abu Dhabi, hosted the special edition of the AMG Performance Tour this year, the ‘Gold Edition,’ in commemoration of the UAE’s 50th anniversary. The AMG Performance Tour is a complimentary experiential customer programme that has been around for several years. It … Read more
Hyundai Motor Company will take the stage at CES 2022, to present its future vision for robotics and the metaverse under the main theme of ‘Expanding Human Reach’. The company’s CES press event to be held on January 4th, 2022, at the Mandalay Bay Convention Center, 2F Oceanside D. The press event will also be … Read more
A series of new Lamborghini Countach LPI 800-4 posters is completed, with the fifth and final in the collection revealed last week. The five posters feature the limited edition super sports car, of which all 112 are already sold, presented at Pebble Beach in August 2021 as a tribute to the original Countach’s 50th anniversary. … Read more
Over 70% of consumers in the UAE intend to purchase a new car in the next 12 months, according to a survey commissioned by Audi Abu Dhabi. The YouGov survey of 1,000 UAE residents explored intent to purchase new and used cars in 2022 and how the consumer sentiment towards car purchase has changed amidst … Read more
VinFast Commercial and Service Trading Co., Ltd held a ceremony to release and distribute to customers its first batch of VF e34 electric vehicles at VinFast’s manufacturing complex in Hai Phong, Vietnam. The event opened up an avenue to the era of Vietnamese EVs, making Vietnam one of the world’s few countries to have mastered … Read more
Fresh from testing at the Suzuka Circuit, the all-new Honda Civic Type R will make its first public appearance in prototype form January 14 to 16 at the Tokyo Auto Salon, Japan’s premiere high-performance and custom car show. Wearing a special camouflage designed exclusively for Type R, the prototype will also be featured in a … Read more
Today, Lotus commemorates the last of the Elise, Exige and Evora sports cars. The trio were photographed on site with many of the Lotus team who contributed to the design, engineering, assembly and sales of the cars. Between these three model lines and over the course of 26 years, a total of 51,738 cars will … Read more