The purist design and the all-electric drivetrain of the new MINI Cooper are consistently geared towards urban driving fun, highlighting the exceptional status of the MINI within its vehicle segment. There is virtually no other vehicle model in the world that has succeeded in accentuating its own history and tradition based on evolutionary advancements while … Read more
Shortly before the official launch of the new MINI family at the IAA MOBILITY 2023, MINI is offering an exclusive look at the central control unit – the MINI Interaction Unit. The round OLED display was developed together with Samsung Display Corporation and represents a first in the automotive industry. For the staging at gamescom, … Read more
The bolide is based on a highly equipped MINI John Cooper Works with a 6-speed manual gearbox and an output of 231 hp / 170 kW with a maximum torque of 320 Nm. With this special model, the private racing team from Nürburg is celebrating the best finish for a MINI in a 24-hour race … Read more
Deep green meadows, brilliant sun and stormy rain showers alternating every minute, plus sensational views of the vast landscape: the Scottish Highlands are a natural wonderland and have always captivated visitors. Between the approximately 1,000-metre-high mountains called Munros with their characteristic pyramid shape, rivers and lochs repeatedly cut deep into the ancient rock of this … Read more
History-rich British brand MINI is taking a quantum leap into the digital age with its new model family. At the heart of the action is the iconic central instrument – the MINI Interaction Unit. The round OLED display, with its 240 mm diameter and rich colours, blends perfectly into the interior of the new MINI … Read more
The new MINI family all-electric models get sound worlds distinctive to the brand for an even more immersive driving experience. The repertoire includes completely new driving sounds in the interior, an unmistakable brand sound to distinguish it as a MINI in the exterior, jingles for the new MINI Experience Modes as well as new sound … Read more
MINI gave a preview of the future MINI family with the premiere of the all-electric MINI Concept Aceman. The limited-edition MINI Cooper SE Convertible with electrified open-air driving fun also delighted visitors. At the Goodwood Festival of Speed 2023, which has just ended, MINI was able to thrill the numerous festival visitors with several premieres. … Read more
In mid-April, MINI announced that the one millionth example of the current generation MINI had rolled off the production line. On Wednesday, June 28th that vehicle was delivered to Steve and Kerry Lockhart who are now part of the MINI family. The one millionth MINI of the current generation is an all-electric MINI Cooper SE … Read more
The exclusive paint finish of the MINI Cooper S Countryman ALL4 in the Uncharted Edition underlines the wide range of uses of the all-rounder. In combination with all-wheel drive, driving pleasure is guaranteed on any terrain. When used on sand, the MINI Cooper S Countryman ALL 4 can demonstrate its maximum traction and driving stability … Read more
The performance-enhanced MINI John Cooper Works models have always been the brand’s top athletes and maximize that brand-typical go-kart feeling. The MINI John Cooper Works 1to6 Edition, limited to 999 units worldwide, accentuates the powerful sportiness of the drivetrain in a particularly authentic way. “The MINI John Cooper Works models have their roots in motorsport. … Read more