Lotus

The ongoing transformation of Lotus to a truly global performance car brand has reached its most significant milestone yet. The all-new and all-electric Lotus Eletre is a striking and progressive Hyper-SUV – the first of a new breed of pure electric SUVs. It takes the core principles and Lotus DNA from more than 70 years … Read more

The world premiere of the Lotus Eletre takes place tomorrow night – Tuesday 29 March 2022 – and you are invited to join what promises to be another amazing milestone event in the company’s history. Eletre – it is pronounced ‘El-etra’ and means ‘Coming to Life’ in some Eastern European languages – is the first … Read more

One of the world’s best-known performance car production facilities – Hethel, the home of Lotus since 1966 – is reopening to the public. Factory tours of the iconic Norfolk site were paused in November 2017 as the £100 million redevelopment began. With the Emira, the last petrol-powered car from Lotus, now in production in an … Read more

Introducing Lotus Advanced Performance, a new division of the business dedicated to delivering thrilling bespoke vehicles and world-class customer experiences. It is another significant development in the ongoing transformation of Lotus from a UK sports car company to a global performance car business and brand. An enticing new image of a rear wing from Lotus … Read more

Lotus and battery cell expert Britishvolt have signed an MoU to collaborate on the research and development of advanced new EV technology. The partnership will focus on the co-development of an innovative new battery cell package to power the next generation of electric sports cars from Lotus. The package is set to feature in a … Read more

From the start of 2022, the Geely design studio in Warwickshire has a new name – the Lotus Tech Creative Centre Limited (LTCC). It is already playing a key role in the ongoing transformation of Lotus from a UK sports car company to a global performance car business and brand. The LTCC team continues to … Read more

Lotus has revealed its best annual global retail sales performance since 2011. The outstanding figures prove worldwide excitement about the brand’s transformation is translating into customers buying cars. Retailers sold 1,710 new cars in 2021, the year the iconic Elise, Exige and Evora ended production. That compares with 1,378 sales in 2020, an increase of … Read more

Today, Lotus commemorates the last of the Elise, Exige and Evora sports cars. The trio were photographed on site with many of the Lotus team who contributed to the design, engineering, assembly and sales of the cars. Between these three model lines and over the course of 26 years, a total of 51,738 cars will … Read more

Lotus has released a new film of the Lotus Emira in action, showing the eagerly anticipated V6 First Edition being put through its paces by Gavan Kershaw on the iconic Hethel test track. Gavan, Director, Attributes & Product Integrity, Lotus Cars, leads the dynamic development of every Lotus and is part of the highly experienced … Read more