Lotus Engineering and Iprova have announced a partnership which, for the first time, combines the latest AI-enabled way of creating breakthrough inventions with the ability to develop proof of concept, design and engineering of products based on them. Targeting the transportation sector in its widest sense – from e-scooters to autonomous trucks – the two … Read more
Group Lotus announces a new Global Brand and PR centre structure has been established. The new centre will be headed up by James Andrew, who has been appointed Chief Brand Officer. Initially with offices in the UK, Netherlands and China, the new centre will oversee the evolution and deployment of the Lotus brand around the … Read more
Lotus has launched ‘Driving Change’, its new Environmental, Social and Governance (ESG) Charter. Its four core commitments will pave the way for the car maker’s future success as a responsible global business. The four core commitments are: All new mainstream vehicles from Lotus from 2023 will be fully electric Lotus will be certified as a … Read more
Michelin Supercar Paddock, Goodwood, West Sussex, UK – Radford’s coachbuilt Lotus Type 62-2 has won the Michelin Showstopper Award at the 2022 Goodwood Festival of Speed. The prestigious accolade, voted for by the public, comes after the car made its global dynamic debut at the global event in front of thousands of fans. Radford proved … Read more
The first ever Lotus NFT Collection is called 01L and the registration process for customers is now live online at nft.lotuscars.com NFTs, or non-fungible tokens, are assets which exist exclusively in the digital world, are bought and sold online, and frequently with cryptocurrency because they are coded with the same software – the so-called … Read more
Lotus, the iconic British performance car brand, has announced plans to launch into the world of non-fungible tokens (NFTs). NFTs are assets which exist exclusively in the digital world, are bought and sold online, and frequently with cryptocurrency because they are coded with the same software – the so-called ‘blockchain’. Lotus is to collaborate on … Read more
Radford is confirmed to attend the 2022 Goodwood Festival of Speed, with Jenson Button driving the Radford coachbuilt Lotus Type 62-2 for its public global dynamic debut on the world-famous hillclimb as a part of the Michelin Supercar Run. The Radford 62-2 is built in a partnership with Lotus and takes inspiration from the iconic … Read more
One of the UK’s best-known track experience days, the Lotus Driving Academy (LDA), is relaunching, offering customers the chance to get behind the wheel of the thrilling all-new Lotus Emira. The completely revamped programme is the next exciting project delivered by Lotus Advanced Performance, the bespoke vehicle and experiential division launched earlier this year. LDA … Read more
Lotus has unveiled the all-new Emira GT4 race car on the iconic Hethel test track, with a dynamic demonstration of its thrilling performance. At an exclusive event earlier this week VIP guests were treated to passenger laps of the legendary 2.2-mile circuit with Gavan Kershaw, Director of Vehicle Attributes at Lotus and a former British … Read more
Lotus has officially opened its new sports car manufacturing facility at Hethel, naming it in honour of the company’s founder and inspiration. The Chapman Production Centre is a world-class centre of excellence that is already building the Emira, the last petrol-powered car from Lotus and best of breed. The ceremony was carried out by Matt … Read more