. Taking to the GP Ice Race track and its accompanying 50m-roundel photo circle for the annual GP Ice Race in Zell am See, Austria, a Bugatti Type 51 and a Bugatti Baby II – based on the Type 35 – were the first Bugattis to partake in the historic event since 1960. Born out … Read more
Innovation, personalization, and cutting-edge technology are fundamental pillars of the Bugatti brand experience, just as they are at the heart of each one of the automotive icons handbuilt in Molsheim. These values, first instilled by Ettore Bugatti more than 100 years ago, have flourished within the Bugatti brand lifestyle partnerships branch of the business, accelerating … Read more
The Bugatti Centodieci1 has now been parked in a special climate chamber for two days. Following tests conducted at room temperature and heat tests at up to 50 degrees Celsius, Bugatti engineers are now taking the chamber down to sub-zero temperatures. The Centodieci has been subjected to minus 20 degrees for twelve hours now – … Read more
Art is integral in Bugatti’s legacy, spanning more than 112 years. Ettore Bugatti, founder of the French luxury marque, was born into a family of famous designers and master sculptors. His father, Carlo Bugatti, was an internationally recognized artist, designer, and silversmith, who instilled his love of craftsmanship and innovation into Ettore – values that … Read more
H.R. Owen Bugatti London, is delivering three Chiron Super Sport 300+ models to its customers in January, representing 10% of the total limited production run. The Chiron Super Sport 300+ was first revealed to the world in 2019 when it became the first car from a production manufacturer to break the 300mph barrier, recording a … Read more
It seemed an impossible task. The Veyron 16.4 was already a car that redefined the limits of performance, luxury and everyday usability, but Bugatti engineers were challenged with making a practically perfect car even better. The result was the Chiron1; the first luxury hyper sports car with at least 1,500 PS. Since 2016, it has … Read more
Bugatti’s position as the leading manufacturer of hyper sports cars continues to flourish, following the most successful year in the company’s history. During 2021, 150 customers personalized and ordered a hyper sports car from Bugatti – 60 per cent of which were completely new to the brand. The ground-breaking Chiron1 is sold out and all … Read more
Over more than a century, Bugatti has grown its following and customer base across the world, consisting of truly passionate enthusiasts who admire both the brand’s rich heritage and modern-day engineering of its hyper sports cars. Every once in a while, Bugatti aficionados and clients are given the rare opportunity to purchase a unique offering … Read more
112 years on from the birth of Bugatti in Molsheim, France, three defining elements remain central to the brand’s customer offering: heritage, innovation and the finest craftsmanship. With the world’s greatest minds in engineering and design, new paradigms in performance are paired with never-before-seen levels of personalization, and today – in response to ever-increasing customer … Read more
The historic city of Manchester – England’s second-largest – is the country’s northern hub of innovation, art, and music, renowned for its architecture and diverse population. It has long been a melting pot of excellence; birthplace of Alan Turing and Emmeline Pankhurst, and home to two of the world’s most famous football clubs. Now it … Read more