BMW IX5 Hydrogen In Final Winter Testing Close To The Arctic Circle

The BMW iX5 Hydrogen is currently undergoing a demanding programme of testing in extremely challenging weather conditions. It is all part of final winter testing for the car on public roads and at the BMW Group’s testing centre in Arjeplog, northern Sweden. The integrated functional testing and validation of the fuel cell system, hydrogen tanks, … Read more

Ford To Make 50% Of Its Car Sales Electric By 2030

Ford intends to make 50% of its annual vehicle sales electric by 2030. That has come out in a recent tradingplatforms.com data presentation. This year, the company will pump $5 billion into its EV production unit. That’s twice the amount it invested in 2021. However, in the short term, Ford is targeting the production of … Read more

Citroën Pays Tribute To Its Iconic Grand Tourers

C5X – heir to Citroën’s long line of grand tourers The C5 X is being unveiled to the public for the first time. The latest worthy addition to the Brand’s line of grand tourers, the C5X is a return to the segment’s basics and boasts avant-garde lines, managing to be a saloon, an estate and … Read more

Ford F-150 – The Most Advanced Engine Lineup Ever And Best-In-Class Ability And Fuel Economy

The legendary brawn, durability, and longevity of the Ford F-150 is available in the Middle East with five trims – from XL to Limited – three cabs, two standard box lengths, and an exceptional level of capability. And with a choice of four engines, F-150 delivers the performance, fuel economy and power owners expect. The … Read more

The All-New Volkswagen ID Buzz (2023)

Volkswagen Passenger Cars and Volkswagen Commercial Vehicles have given the new ID. Buzz and ID. Buzz Cargo their world premiere in Hamburg. With Europe’s first all-electric bus and transporter range, Volkswagen is providing yet another solution to sustainable and CO2-free mobility. The ID. Buzz comes with the latest ID. software and sets new standards in … Read more

GMC Middle East Joins Forces With Emirati Motocross Champion, Mohammed Al Balooshi, For The Third Year

GMC Middle East proudly announced the renewal of Mohammed Al Balooshi’s Brand Ambassadorship, following two impactful years of working together. The partnership kicked-off at the start of the year, with the aim to continue inspiring GMC and Mohammed Al Balooshi’s audiences to unleash their capabilities and pursuing their passion. Al Balooshi is one of the … Read more

Why An Audi Drives Like An Audi: The Audi DNA In The Driving Characteristics

It’s a feeling most people recognize immediately: This is an Audi! The driving experience is unmistakable, a harmonious balance of driving dynamics and ride comfort. Decisive, in this respect, is a finely integrated interplay between the various components, whether that be suspension, steering, powertrain as well as brake and control systems. The driving DNA, that … Read more

Dhabi Desert Challenge – Peterhansel Edges Towards New Place In Record Books As Pressure Builds On Sunderland

The Abu Dhabi Desert Challenge has produced many final day dramas down the years, and another thrilling climax is assured as the rally returns from the spectacular Al Dhafra dunes to the UAE capital. The bottom line following today’s 243km Abu Dhabi Aviation Stage 4 is that it will take a spectacular turnaround to prevent … Read more

Hyundai Motor Accelerates Electrification Strategy

Hyundai Motor Company today unveiled a strategic roadmap to accelerate its electrification ambition as it pursues sustainable progress for the company. President and CEO Jaehoon Chang and other executives presented the plans to  shareholders and investors, and other various stakeholders at the ‘2022 CEO Investor Day’ virtual forum. The company also unveiled targets for sales … Read more