The Audi Q4 e-Tron’s Success Story

Strong together: In its transformation to emissions-free mobility, Audi is relying on the synergy effects within the Volkswagen Group. During a media visit to the multi-brand factory in Zwickau, Germany, Peter Kössler, Audi Board Member for Production and Logistics, and Dr. Stefan Loth, Chairman of the Board of Volkswagen Saxony GmbH, emphasized how intensely the … Read more

Official Start Of Sale For The New Porsche Macan With Significantly More Power And Sportier Design

Following the global launch, Porsche Middle East and Africa FZE announces the official start of sale for the latest generation Macan in the Gulf region. The brand’s compact SUV now features enhanced performance, a sportier design and a new operating concept. The three versions available at launch come with significantly more power than their predecessors, … Read more

Ford Brain Research Could Hold The Key To More Quickly Identifying When Drivers Switch Off At The Wheel

Ford is pioneering new brain research that could ultimately lead to a faster and more accurate way to detect when the driver is starting to switch off behind wheel. Alerting drivers who are tired or distracted far earlier could help keep drivers, passengers and other road users safe, with driver fatigue cited as a contributing … Read more

Celebrating 150 Years Of History At Continental

Continental, the premium tyre manufacturer and technology company, celebrates its 150th anniversary on 8th October 2021. Founded in Hanover, Germany, in 1871, Continental is responsible for many ‘firsts’ in its long history, including producing the first range of tyres specifically manufactured for the Middle East region.  With so many historic achievements to its name, it … Read more

Hyundai Motor Signals Carbon Neutral Commitment Through New ‘Expecting Generation One’ Campaign

Hyundai Motor Company today launched a global campaign, ‘Expecting Generation One,’ with the online premiere of a short film signalling its commitment to fight climate change and achieve carbon neutrality in order to secure a habitable world for future generations. The campaign reinforces Hyundai Motor’s recent declaration at the 2021 IAA Mobility Show in Germany … Read more

BMW 2-Series Active Tourer

Modern lifestyle, versatility, elegantly sporting design and hallmark BMW driving pleasure: the second generation of the BMW 2-Series Active Tourer has made significant advances in all these key areas for a model of its kind, making it an extremely attractive addition to the premium compact segment. Plus, a new design language for the exterior and … Read more

Bridgestone Develops Custom-Engineered Potenza Sport Tyres For The Ferrari Roma

Bridgestone has been chosen by Ferrari as a tyre supplier for the Italian manufacturer’s latest GT car, the Ferrari Roma. With 620bhp and rear-wheel drive, Ferrari needed a tyre that suited the Roma’s performance in both the dry and wet. A collaboration with Bridgestone has seen the ground-breaking Bridgestone Potenza Sport evolved to match the … Read more

Bugatti Centodieci At Concorso D’eleganza Villa D’este

Bugatti Presents The Centodieci At Concorso D’Eleganza Villa D’Este 2021

With its timeless beauty, Villa d’Este on the shores of Lake Como has provided a residency for the aristocracy, princesses, marquises, sultans and tsars for centuries. Considered one of the most breath-taking architectural works of the sixteenth century, every year, this elegant five-star resort welcomes automotive enthusiasts from all over the globe to the Concorso … Read more

Lexus UX 300e Australian Specs

Lexus has confirmed Australian specifications for the stylish and agile new UX 300e, with the luxury lifestyle brand’s first battery electric vehicle (BEV) combining Lexus-trademark quality and craftsmanship with UX-flagship performance and handling. Drawing together 15 years of experience in electric motor, battery and inverter technology, the UX 300e offers BEV customers unrivalled long-term expertise … Read more