At the 2024 SEMA Show, Toyota revealed a stunning tribute to Southern California’s surf culture with the 4Runner TRD Surf Concept. Blending nostalgia and cutting-edge design, this concept revives the removable roof feature of the first-generation 4Runner, paying homage to the adventurous spirit that made the original a beachside icon. Built by the Toyota Motorsports Garage, the TRD Surf Concept is a modern celebration of the 4Runner’s rugged versatility and coastal roots.
A Tribute to Surfing Legacy
The 4Runner TRD Surf Concept channels the vibrant energy of 1980s Southern California, where the original 4Runner became a staple at surf spots along the Pacific Coast Highway. Lead builder Marty Schwerter, Director of Operations at Toyota’s Motorsports Technical Center, shaped the concept inspired by his own memories of cruising in a Toyota mini pickup. He envisioned a modern-day 4Runner that captured the essence of those sun-soaked days, complete with a removable top that echoes the design of the original.
“The 2025 4Runner reminded me of the first-gen model with its tough looks and powerhouse engine. We knew it could be the ultimate beach cruiser,” Schwerter explained. “The removable top was a must, and we made sure it was both functional and stylish.”
Modern Power Meets Classic Design
Starting with the 2025 4Runner TRD Limited, Toyota added an iForce 2.4L turbocharged engine producing 278 horsepower and 317 lb-ft of torque, paired with an eight-speed automatic transmission. Power is distributed via a full-time four-wheel drive system with an electronically controlled dual-range transfer case, ensuring the 4Runner TRD Surf Concept is as capable as it is stylish. A custom exhaust system enhances its sound, giving the vehicle an unmistakable presence on the road or at the beach.
Schwerter’s team faced challenges in engineering a seamless removable roof, converting the 4-door 4Runner into a 2-door while maintaining the functionality of windows and rear seat access. The custom 2-inch wider body and flipping front passenger seat were key design features that enhanced practicality and style. These modifications were not just about aesthetics—they ensured that every element worked together harmoniously.
Built for Adventure
The TRD Surf Concept is equipped with a long-travel suspension system featuring billet aluminum upper and lower A-arms, designed to handle rough terrain while providing a smooth ride. Steering upgrades, custom front axles, and a Toyota Tundra rear-end housing enhance its off-road capabilities. The 37-inch tires mounted on custom 17×8.5-inch wheels complete its muscular look.
The waterproofed interior includes soft flooring and a convenient front passenger seat that flips forward for easy rear-seat access. A custom surfboard “Travel Quiver” and roof rack make the 4Runner ready for beach adventures, while its weatherproof features ensure it can handle any environment.
Collaborative Spirit
The 4Runner TRD Surf Concept showcases the collaborative effort within Toyota, uniting various departments like TRD North Carolina, TMNA Production Engineering, and Motorsports and Engagement Marketing to bring this vision to life. “This concept not only highlights Toyota’s engineering, but it also reflects the passion of our team to push boundaries,” said Mike Tripp, Group Vice President of Toyota Marketing.
See It Up Close
Attendees of the 2024 SEMA Show in Las Vegas can experience the 4Runner TRD Surf Concept firsthand at Toyota’s booth (Central Hall, Booth 22200) from November 5-8. This concept represents Toyota’s commitment to honoring its heritage while embracing innovation and the future of automotive adventure.
Summary/Specs:
- Engine: iForce 2.4L turbocharged, 278 HP, 317 lb-ft torque
- Transmission: 8-speed automatic
- Drive System: Full-time 4WD with dual-range transfer case
- Custom Features: Removable roof, 37-inch tires, long-travel suspension, custom A-arms
- Interior: Waterproof flooring, front passenger seat flip-forward for rear access
- Accessories: Custom surfboard “Travel Quiver” and roof rack
Source: Toyota
This article was crafted with assistance from Chatgpt
