Ford Project Vehicles At SEMA Show

The Built Wild™ Bronco® brand makes its live debut at the annual SEMA Show Nov. 2-5 in Las Vegas, showcasing a diverse lineup of personalized two- and four-door Bronco and Bronco Sport SUVs for everything under the sun, from winter fun to rocky desert trails. Ford will show off four custom Broncos and two Bronco Sport SUVs … Read more

Saudi Star Al Rajhi, New World Champion Walkner Chase First Wins In Abu Dhabi Desert Challenge

Saudi Arabia’s top driver Yazeed Al Rajhi and new FIM world bikes champion Matthias Walkner have both set their sights on a maiden victory in the Abu Dhabi Desert Challenge when the event marks its 30th anniversary next week. Partnered by British co-driver Michael Orr in a Toyota Hilux Overdrive, Al Rajhi is aiming for … Read more

Bugatti And Rimac Begin Cooperation In A New Company

Bugatti And Rimac Begin Cooperation In A New Company

Bugatti repositions itself for the future. Today, on November 2, 2021, the “Bugatti Rimac” joint company project gets underway – only four months after the initial announcement. With it, Bugatti, Rimac and Porsche mark the beginning of a new chapter in automotive history. As shareholders, the Rimac Group holds 55 percent of the shares, while … Read more

General Motors Middle East Awarded Best Employee Benefits & Wellbeing Strategy At GOV HR Summit

General Motors Middle East (GM MEO) is proud to be recognized at the ninth annual GCC GOV HR Summit – the region’s largest public sector HR platform, for the Best Employee Benefits & Wellbeing Strategy. The automotive industry pioneer places priority on employee wellbeing, including health and safety, development, creating an inclusive environment and offering … Read more

Audi Sets Safety Standards At The Dakar Rally

Long before Audi unveiled the RS Q e-tron to the public in summer 2021, the racing engineering team was already intensively involved in the Dakar Rally. The risks in off-road racing were at the center of the considerations for a sophisticated safety concept. From the electrical safety of the high-voltage system to optimum passenger protection … Read more

Audi S8 (D5 Facelift)

Audi S8 (2022) – The New Sporty Elegance Icon

With sharpened design, particularly in the front and rear, and innovative technologies, Audi is ensuring the increased presence and sporty elegance of the A8. For that reason, the company with the four rings is even more intensively working out the confident and progressive character of the active luxury sedan. The new high-end headlights and taillights … Read more

Audi A8 (D5 Facelift)

the enhanced Audi A8 (2022) – Sharpened design and innovative technologies for the flagship

With sharpened design, particularly in the front and rear, and innovative technologies, Audi is ensuring the increased presence and sporty elegance of the A8. For that reason, the company with the four rings is even more intensively working out the confident and progressive character of the active luxury sedan. The new high-end headlights and taillights … Read more

Chevrolet Beast Concept

The Chevy Beast – Storms Sema Show

Chevrolet drives into the SEMA Show this week led by The Chevy Beast — a concept vision of the ultimate in high-performance desert running. Conceived to demonstrate the capability of Chevy trucks and Chevrolet Performance components, The Chevy Beast concept is a four-passenger off-roader that’s based on a modified Silverado chassis, wears a customized pickup … Read more

Ferrari F8 N-Largo Spider By Novitec

Ferrari F8 N-Largo Spider By Novitec

There will only be 15 examples of this fascinating roadster in the whole world: The NOVITEC N-LARGO is built based on the Ferrari F8 Spider and occupies a unique position among the world’s most exclusive open-top sports cars due not only to its spectacular widebody, but also to its tremendous performance. The Coupe Edition of … Read more