No automaker has matched Tesla’s R&D since its inception in research and development. However, an analysis from StockApps.com shows Tesla’s expenditure on R&D per vehicle has reduced. Tesla spent the lowest amount of $2131 per car in R&D in Q3 2022. Speaking on the data, Edith Reads, StockApps analyst, said. “Tesla was big on research and development … Read more
Kia has kicked off its global brand campaign for the FIFA World Cup 2022™ by launching several marketing activities associated with the tournament which runs from November 20th to December 18th. In alignment with Kia’s key brand message for this year’s World Cup, ‘Inspiration. It’s in all of us,’ Kia will feature a range of … Read more
Stunning the crowds of The Quail, A Motorsports Gathering in California upon its debut. Stealing the show on its European debut at Chantilly Arts & Elegance. Now Bugatti’s ultimate roadster, the W16 Mistral, has made its first appearance in the Middle East. Invited customers and media within the Arabian Peninsula have had the opportunity to … Read more
Audi stands for Vorsprung durch Technik, for innovative mobility. A promise that the four rings aim to reflect through a progressive design. Now the vehicles’ characteristic features have been thoroughly reworked. In this interview, designer André Georgi and brand strategist Frederik Kalisch explain what it means for Audi now that its cars bear new rings. … Read more
Hyundai’s popular flagship SUV, the new 2023 Palisade, is set to make its highly anticipated debut in the Middle East within the coming weeks. Unveiled at an exclusive press event in the Kingdom, Hyundai showcased the SUV’s updated design and stunning features. The new Palisade delivers refreshed interior and exterior design elements boasting novel convenience … Read more
Ford today launched the all-new Territory – a spacious five-seater SUV that brings a commanding presence and smart technology to the segment. “The all-new Ford Territory was built for young, smart, and connected customers. It has a modern design and advanced technology features that deliver a highly exciting and progressive customer experience,” said Ravi Ravichandran, … Read more
Automobili Lamborghini is about to present the new Huracán Sterrato[1]: the first super sports car designed for maximum driving pleasure even away from the asphalt on loose or dirt surfaces, reinterpreting the very concept of sportiness and emphasizing the brand principles of brave, authentic and unexpected. Three video teasers had shown the Sterrato in action … Read more
George Russell took his maiden grand prix win and Mercedes’ first of 2022 with a controlled drive that saw him control two safety car restarts and withstand late pressure from team-mate Lewis Hamilton who climbed to second place after an early collision with Red Bull’s Max Verstappen. The final podium place went to Ferrari’s Carlos … Read more
The new Aiways U6 SUV-Coupé is the electric lifestyle alternative in the compact SUV segment. Its confident and dynamic design impresses with its aerodynamic function and, together with Aiways’ proprietary AI-PT powertrain, ensures maximum efficiency. With 160 kW of peak power, it also ensures outstanding driving dynamics among the direct competitors, which also applies to … Read more
Hyundai Motor Company announced today that IONIQ 5, a fully electric midsize CUV, has been selected among 10 Best Cars for the 2022-2023 Japan Car of the Year (JCOTY). Along the 48 candidates, 11 models were named as the 10 Best Cars of the year to compete for the winner of Japan Car of the … Read more