The MINI Future Strategy: Sustainability, Diversity, Innovation, Profitability And Optimism

Blue-skies thinking, seeing challenges as opportunities, taking the wishes and needs of individuals into account openly and unconventionally – all these facets are firmly anchored in the tradition of the MINI brand. MINI is now charting the course for the future on the platform of this self-assured mindset.  INTRODUCTION. Blue-skies thinking, seeing challenges as opportunities, … Read more

Volkswagen ID.5 – Elegant And Dynamic Body Style Of The Future

The All-New Volkswagen ID.5 (2022)

Elegant and dynamic design, outstanding aerodynamics, extensive range. The new ID.5 and the sporty ID.5 GTX with dual-motor all-wheel drive are the new, long-range top models in the ID. family. Like all ID. models, Volkswagen’s first e-SUV coupé is based on the Volkswagen modular electric drive matrix (MEB). “The ID.5 is the body style of … Read more

CUPRA UrbanRebel Concept

It was the surprise of the IAA International Motor Show in Munich. CUPRA presented its new design vision with a racing-inspired show car that lays the foundation for its future 100% electric city car. But the CUPRA UrbanRebel Concept isn’t just a show car. For the first time, we see it on the test track, … Read more

A Blend Of Design And Craftsmanship As The Worlds Of Bentley Motors And Dubai Design Week Converge

Bentley Motors today announces an exciting new partnership by collaborating with young local designer, Hessa Al Suwaidi on the creation of a bespoke exhibition with the largest creative platform and festival in the Middle East, Dubai Design Week, taking place from 8 – 13 November 2021. With its main hub at Dubai Design District (d3), … Read more

Al-Futtaim Automotive Opens Largest Pre-Owned Car Showroom In The UAE At Dubai Investment Park

In line with its customer-centric approach and commitment to providing innovative mobility solutions that enrich the lives of its customers, Al-Futtaim Automotive has officially launched a new pre-owned car showroom at Dubai Investment Park (DIP). The second branch in the emirate of Dubai, Al-Futtaim Automall DIP is a one-stop shop for those who are looking … Read more

Geely Auto Group Unveils Intelligent Geely 2025 Strategy

Geely Auto Group announced its “Intelligent Geely 2025” strategy that will continue to keep Geely Auto Group at the forefront of the global automotive industry at a technology-focused event at Geely Auto’s Research Institute in Hangzhou Bay. The release of the “Intelligent Geely 2025” strategy and the launch of the “Leishen Power” brand represents an … Read more

Audi Commemorates UAE’s 50th Anniversary With A ‘50 Years’ Limited Edition Model Line-Up

Audi Middle East is celebrating the United Arab Emirates’ 50th anniversary with the launch of a range of limited edition models commemorating the five decades of future-shaping innovation, visionary leadership and extraordinary achievements that have marked the UAE’s first 50 years. Moreover, in a first-of-its-kind for the brand, the UAE will be the first country … Read more

Toyota Displays Its TRD Sport Trailer Ultimate Overlanding Trailer at SEMA

Toyota has deep off-roading roots with trucks and SUVs known for rugged reliability, so it was no surprise when the company decided to create the TRD Sport Trailer concept – an inspiring “base camp” for overlanding explorers accustomed to off-road adventure in their backwoods and a tow-ready Toyota pickup or SUV. Originally unveiled last year as … Read more

Toyota Tacoma Overlanding

The Toyota Tacoma has led the competitive mid-size pickup truck market in sales for 16 straight years thanks in large part to its durability and impressive off-road prowess. So when Toyota collaborated with Kurt Williams, owner and founder of Cruiser Outfitters in Murray, Utah, to build its vision of a highly capable yet approachable overlanding rig, they naturally … Read more