Toyota revealed today a newly-designed NASCAR Cup Series (NCS) Toyota Camry XSE race car that will make its debut in the 2024 NCS season. The Camry XSE Next Gen follows the Toyota Camry TRD Next Gen, which produced 18 victories and 25 poles during the last two seasons of competition. Toyota, TRD (Toyota Racing Development, … Read more
Toyota is strengthening every key aspect of the popular Yaris Cross, building on the qualities that earned the compact SUV the World Urban Car title among many other awards during its first year on sale. This first round of enhancements for the model focuses on the top purchase considerations for customers in the segment, ensuring … Read more
With a nod to the past and an eye toward the future, Toyota announced today the North American debut of the first-ever Toyota Crown Signia. As the second entry in the U.S. Toyota Crown lineup, the 2025 Crown Signia also marks the nameplate’s entry into the SUV category. For almost 70-years of Toyota history, the … Read more
Building upon greatness, the Toyota Camry enters its ninth generation with a fresh new look, enhanced performance and a Hybrid powertrain that’s made to move. Designed and assembled in North America, the new Camry masterfully amplifies everything drivers love about the current best-selling mid-size sedan in Canada, with more power, striking good looks, feature packed … Read more
Toyota Motor Corporation (TMC) has reached a cumulative global production total of 300 million cars, Including production numbers for September 2023. This number was achieved 88 years and two months after Toyota’s very first cars, the Model G1 truck, was produced by the Automotive Production Division of Toyoda Automatic Loom Works, Ltd. (later Toyota Industries … Read more
The Toyota Land Cruiser has a pedigree spanning more than seven decades. With an international following and fanatics found across the globe, the Land Cruiser enjoys truly legendary status as the go anywhere, do anything SUV. In celebration of Land Cruiser’s triumphant return to North America for the 2024 model year, Toyota unsealed the vault … Read more
Toyota Motor Corporation unveiled its all-new Crown Sedan model in Japan today and will begin accepting orders. The launch is planned for November 13. Last year, Toyota announced four new Crown models representing a “Crown for a new era.” Rather than simply sticking to a sedan design, the development entailed a thorough reexamination of what the … Read more
At one time, 2WD street or “sport” trucks made their presence known on roads everywhere. Lowered, fast and tuned by enthusiasts who focused on performance between stoplights instead of worksites, campsites or trailheads. A concepting session between the Toyota Engineering teams at Toyota R&D and design team at Toyota’s famous Calty Design Studio in Ann … Read more
With the eagerly-anticipated return of the Land Cruiser to the U.S. market, Toyota has paid homage to Land Cruiser’s roots by creating the “FJ Bruiser”—an unstoppable rock crawling beast that can go virtually anywhere. “Every year we are fortunate enough to get to build a SEMA special project vehicle. With the return of the Land … Read more
Toyota will host a walkaround with TV personality, Rutledge Wood, at the 2023 Specialty Equipment Market Association (SEMA) Show on Tuesday, October 31, 2023 at 10:00 a.m. PT. Highlights include new build concepts with a focus on the all-new 2024 Tacoma; the return of Land Cruiser; GR Sportscar Performance and Toyota’s expanding Associated Accessory Products (AAP) Program. Toyota … Read more