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Audi has made history at the 24 Hours of Le Mans with 13 wins in 18 years. In 2023, the classic endurance race on the Sarthe is celebrating its hundredth anniversary, and Audi Tradition is fittingly releasing a book for the occasion. At 320 pages, “Audi at Le Mans” offers previously unpublished images and extensive … Read more
Even the name is special: Ro 80 – Ro stands for rotary piston, and 80 is the type designation. When first unveiled at the IAA International Motor Show in September 1967, the NSU Ro 80 astonished the automotive world. NSU connoisseur Klaus Arth described it this way: “Many visitors don’t know what to admire first. … Read more
Audi is presenting its Formula 1 project in China for the first time from April 18 to 27: The F1 show car with the striking Audi Launch Livery is a central element of the brand’s presence at Auto Shanghai. Audi CEO Markus Duesmann has provided insight into the current progress of the project during the … Read more
The close-to-production Audi Q6 e-tron is just the beginning of the largest model offensive in the history of the brand with the four rings. Audi will introduce more than 20 new models by 2025 – more than ten of which will be electric. The future Q6 e-tron model series marks the inauguration of e-mobility at … Read more
Today, Audi of America announced a limited offering of just 75 units of the 2023 Audi RS e-tron GT project_513/2. Developed in collaboration between Audi of America and Audi exclusive, customers now have the opportunity to drive a version of the e-tron GT that most closely resembles the prototype car. This limited edition leverages the … Read more
Audi is continuing to systematically advance the Q4 e-tron and Q4 Sportback e-tron. Audi is updating all vehicles from the start of series production up to and including the 2022 model year with software version 3.2. This new software comes now as standard in series production for the current 2023 model year. Foremost among the new functions with … Read more
As of summer 2023, Audi is bringing a store for apps to selected models with the third-generation modular infotainment toolkit (MIB 3). With the embedding of the store, which was jointly developed with Volkswagen subsidiary CARIAD, customers can directly and intuitively access popular third-party apps through the Multimedia Interface (MMI) by means of a data … Read more
In keeping with its current special exhibition “The Speed of Light”, Audi Tradition would like to invite you to an evening of lectures at the Audi museum mobile. On Monday, March 13, Dr. Michael Hamm and Dr. Michael Kruppa will trace the evolution of vehicle lighting from its earliest days up to present times, and … Read more
For 25 years the iconic Audi TT has been a trailblazer in the sports car segment and to celebrate its success story Audi UK is launching a highly-specified Final Edition as production draws to a close. On sale from March, priced from £41,910(RRP), the TT Final Edition is available as a coupé or roadster and … Read more
As the fourth model in the series, the Audi activesphere concept marks the culmination of sphere concept vehicles brought forth by the brand with the four rings. Following on from the Audi skysphere roadster in 2021, and both the Audi grandsphere sedan, and the Audi urbansphere space concept in April 2022, a four-door crossover coupé … Read more