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At 1990’s Birmingham Motor Show, the ‘S’ model prefix that would go on to subtly convey the performance advantage held by a multitude of Audi models made its first appearance at the world debut of the S2. The performance flagship of the 80-based Coupé series was destined to succeed the original or ‘Ur quattro’, and … Read more
Audi is pushing forward with the digitalization of its production activities. Following a successful pilot project, the brand with the four rings has begun rolling out an artificial intelligence (AI) system for quality-control of spot welds in car body construction. The AI was developed and tested beforehand at the Neckarsulm site. By the end of … Read more
The NSU “Uruguay” is undoubtedly an exotic member of the NSU family. That’s what the Neckarsulm locals colloquially called the rustic station wagon back in the day. Between 1969 and 1971, the NSU importer in Montevideo produced around 500 units of the somewhat angular car in P6 and P10 versions. Audi Tradition introduces the NSU … Read more
More powerful and faster than any RS 6 and RS 7 to date: new Audi RS 6 Avant performance and the RS 7 Sportback performance are bursting with extras that sharpen the models’ appearance and make for a more emotive driving experience. The potent 4.0-liter V8 biturbo TFSI engine now has an engine power of 463 kW (630 PS) … Read more
More powerful and faster than any RS 6 and RS 7 to date: new Audi RS 6 Avant performance and the RS 7 Sportback performance are bursting with extras that sharpen the models’ appearance and make for a more emotive driving experience. The potent 4.0-liter V8 biturbo TFSI engine now has an engine power of 463 kW (630 PS) … Read more
The Audi A6 and Audi A7 models and the S model are entering the 2024 model year with a striking, high-end appearance. In addition to newly designed equipment lines with independent front and rear design elements, the luxury-class models now feature bold interior and exterior colors, new wheel designs, and upgraded standard equipment. The updated … Read more
A series of victories: No brand has won at Le Mans as often as Audi in such a short period of time. The four rings were at the top of the podium a total of 13 times between 1999 and 2016. In 2023, the “24 Hours of Le Mans” will celebrate its 100th anniversary and … Read more
Audi is factory-fitting its RS 6 Avant performance with the Continental SportContact 7 premium tyres. Thanks to its outstanding characteristics, the tyre has performed impressively in numerous tests and also won over the Ingolstadt-based carmaker. Continental has obtained global approval for equipping the Audi RS 6 Avant performance with the 22-inch version. The SportContact 7 … Read more
Twenty-five years, three generations: The brand with the four rings wrote design history with the Audi TT. Since its debut in 1998, the sports car has struck a chord with people worldwide thanks to the fun it promises drivers and its clear design language. „Auto Europe“ voted it the best new car of the year … Read more
Audi has made history at the 24 Hours of Le Mans with 13 wins in 18 years. In 2023, the classic endurance race on the Sarthe is celebrating its hundredth anniversary, and Audi Tradition is fittingly releasing a book for the occasion. At 320 pages, “Audi at Le Mans” offers previously unpublished images and extensive … Read more