Audi RS4 Avant competition

In the course of some proverbial fine-tuning, Audi Sport GmbH is increasing the sportiness of the Audi RS4 Avant and Audi RS5. The new competition package is bursting with extras that both sharpen the cars’ appearance and make for a more emotional driving experience. With its optional coilover suspension (RS sport suspension pro), the competition … Read more

How Audi’s Light Digitization Is Pointing The Way Toward The Future

Safety and customer satisfaction come first at Audi. They are part and parcel of the success of the company with the four rings. In that context, light technology is steadily growing more important and creating a wider range of possibilities and perspectives, from added safety for the driver, to external communication and individualization. Systematic light … Read more

Audi Tradition Is Retrieving Treasures From Motorsports History From Its Hallowed Halls

Experience a century of racing history – Audi Tradition is making it possible: In celebration of International Museum Day under the motto “Discover Museums with Joy,” Audi Tradition will fire up an impressive selection of motorsports cars from its historical collection on Sunday May 15. In doing so, it will display enormous range and development … Read more

Audi Urbansphere Concept

Systematically designed from the inside out, Audi has unveiled plans for the Audi urbansphere concept car. Designers and engineers initially created the Audi urbansphere for use in traffic-dense Chinese megacities, although the concept is also suitable for any other metropolitan center in the world. In these urban areas, where personal space is in particularly short … Read more

Audi e-Tron GT Wins At The 2022 World Car Awards

The Audi e-tron GT quattro1 is a big winner at this year’s World Car Awards, which have been presented for the 18th time in New York. Nominated in the categories World Electric Vehicle of the Year, World Performance Car, and World Car Design of the Year, the e-tron GT quattro1 took home the title of World Performance Car at the world’s … Read more

Audi Middle East Launches “Powered By Progress” Campaign In Celebration Of Ramadan

Audi Middle East has announced a suite of benefits for customers in the Middle East in celebration of the Holy Month of Ramadan. These benefits include mileage warranty, free service packages as well as free home charging installations. Models available as part of the Ramadan campaign vary from one market to another, with an overall … Read more

Audi Urbansphere Concept

Audi’s family of new concept vehicles is growing by one model: Following the Audi skysphere concept and the Audi grandsphere concept, the Four Rings are now introducing the Audi Urbansphere concept on April 19, 2022. When Audi first announced the urbansphere last summer, it confirmed that this concept car would be a “private space in … Read more

Audi Abu Dhabi Launches Ramadan Offer For Its Flagship Electric Model, E-Tron GT

In line with its vision of supporting sustainability and vehicle electrification, Audi Abu Dhabi and Al Ain have announced that its flagship electric spearhead, the Audi e-tron GT, will feature in the 2022 Ramadan campaign this year. The Audi e-tron GT starts from AED 469,000 with a complimentary home charger and installation providing added value. … Read more

Audi Skysphere Concept Makes Its Official Middle East

— Audi has previewed the first member of a new family of concept vehicles in Dubai at a private event for representatives of media from across the region.  The Audi Skysphere concept is the name of the electric-powered, two-door convertible based on the Audi design of tomorrow. The concept car was the surprise showing during … Read more

The Enhanced Audi A8 And S8 Make Middle East Debut

Audi Middle East presented its latest flagship luxury models, the Audi A8 and S8 in Dubai exclusively ahead of their official market introductions. The company with the four rings has intensively redesigned the new flagship sedans to become the benchmark for luxury in its current fleet. The new high-end headlights and taillights inspire with innovative … Read more

Audi RS 3 – Dancing In The Snow

quattro is Audi, and Audi is quattro. The all-wheel-drive system is one of the core areas of expertise of the four rings and represents optimum traction on any surface. The quattro drive system is used in conjunction with the RS Torque Splitter for the first time in the Audi RS 31. Drifting in an all-wheel-drive … Read more

Audi Middle East Announces Exclusive Strategic Brand Partnership With Museum Of The Future

Today, Audi Middle East officially announces a unique collaboration with Museum of the Future, the first-of-its-kind state-of-the-art museum in Dubai, United Arab Emirates, with the brand being welcomed as the museum’s official automotive partner. Visitors to the museum will have the opportunity to explore two of Audi’s renowned concept cars for the first time in … Read more

Fiscal Year 2021: Audi Group Achieves All-Time Highs In Operating Profit And Net Cash Flow

In the challenging fiscal year of 2021, Audi once again put its strengths to the test. The Audi Group achieved all-time highs in operating profit and net cash flow. Revenue last year was around 53 billion euros. Operating profit reached 5.5 billion euros, while operating return on sales amounted to 10.4 percent. The Audi Group’s … Read more

Audi A6 Avant e-tron Concept

Audi has presented the next model in its future electrically-powered A6 Luxury Class: the Avant. The company with the four rings introduced the Audi A6 Sportback with an electric drive system at the Shanghai Auto Show in April 2021. The production-oriented A6 Avant e-tron concept car now illustrates the synthesis of pioneering drive technology and … Read more

Why An Audi Drives Like An Audi: The Audi DNA In The Driving Characteristics

It’s a feeling most people recognize immediately: This is an Audi! The driving experience is unmistakable, a harmonious balance of driving dynamics and ride comfort. Decisive, in this respect, is a finely integrated interplay between the various components, whether that be suspension, steering, powertrain as well as brake and control systems. The driving DNA, that … Read more