
Automobili Lamborghini and SCART have joined forces to bring art, sustainability, and automotive heritage together at Lucca Comics & Games 2025. The debut of the Lamborghini SCART Robots marks a bold creative initiative transforming supercar waste into monumental works of art.
Transforming Waste into Art
The project stems from a collaboration between Automobili Lamborghini and SCART, the artistic laboratory of the Hera Group. It brings six striking robots, each over four metres tall, to the heart of Lucca. Made entirely from waste materials sourced from Lamborghini’s Sant’Agata Bolognese production lines, these sculptures symbolize a fusion of creativity, responsibility, and innovation.

Artistic Design Inspired by Anime and Nature
Arranged in three pairs, the robots embody the natural elements of air, earth, and water while reinterpreting the spirit of 1980s Japanese anime. Gea Stone and Jotun Forge stand as guardians of the earth, Skyrenn and Jetron protect the air, and Marixx with Mega Tide safeguard the waters. Each creation merges pop-culture aesthetics with environmental consciousness.
Where Technology Meets Imagination
The artistic concept was developed by Marvel comic artist Giuseppe Camuncoli alongside Giacomo Gheduzzi. Their vision was brought to life through collaboration with students from the Academies of Fine Arts in Florence and Ravenna, and POLI.design – Polytechnic University of Milan. Lamborghini’s own discarded components, from bonnets and bumpers to carbon-fibre panels, were reshaped into expressive sculptures that celebrate both form and function.

A Message of Circular Innovation
According to Lamborghini Marketing Director Christian Mastro, the SCART project represents the brand’s commitment to innovation beyond performance: “Giving new life to waste materials means extending the culture of quality beyond the finished product.” The collaboration demonstrates that even high-performance manufacturing can embrace sustainability through art.
Partnership with Purpose
For the Hera Group, SCART stands as both an artistic and educational platform. “Through the universal language of art, we aim to influence culture toward a more conscious use of resources,” said Maurizio Giani, Marketing and Brand Promotion Director at Herambiente. This partnership with Lamborghini showcases how industry and creativity can jointly promote circularity and regeneration.

From Lucca to the World
Following its world premiere at Lucca Comics & Games 2025, the six SCART robots will travel to Ecomondo 2025 in Rimini and later join Lamborghini’s own events in 2026. Each stop reinforces a shared vision of a future where design, art, and environmental responsibility advance together.
Performance and Power Connection
Displayed alongside Lamborghini’s V12 HPEV Revuelto, the SCART creations echo the supercar’s fusion of raw power and technological precision. The Revuelto’s 6.5-litre V12 engine, combined with hybrid electrification, represents the balance of performance and sustainability that also defines the SCART initiative.

Summary
Lamborghini’s collaboration with SCART at Lucca Comics & Games redefines how industrial design can serve art and the planet simultaneously. By transforming production waste into larger-than-life sculptures, the brand continues to express its core philosophy , innovation, craftsmanship, and creativity, all moving responsibly toward the future.
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Source: Lamborghini

