Ultimate DRIFT Brazil Joins Formula DRIFT as Newest Affiliate

Formula DRIFT has announced an exciting partnership with Ultimate Drift, making the Brazilian organization its newest affiliate. Established in 2020, Ultimate Drift has been instrumental in promoting drifting in Brazil, introducing structured organization and transparency to local competitions. A Growing Legacy in Brazilian Drifting In 2024, Ultimate Drift hosted the largest drifting championship ever held … Read more

Hyundai Elantra N1 TC Evo: Ready to Dominate TC America

Hyundai Motor America has taken the wraps off its latest motorsport innovation, the Hyundai Elantra N1 TC Evo race car, at Sonoma Raceway. Designed for the intense competition of the SRO Touring Car (TC) America Series, this race car marks a significant evolution in Hyundai’s N performance lineup. It’s set to make its racing debut … Read more

Toyota and Hyundai Co-host Motorsport Event to Celebrate Racing Spirit

Toyota Motor Corporation (Toyota) and Hyundai Motor Company (Hyundai) joined forces to host the “Hyundai N x TOYOTA GAZOO Racing FESTIVAL” at Everland Speedway in Yongin, Korea, on October 27. The event attracted around 2,800 motorsport fans, featuring exhilarating driving demonstrations by both companies’ World Rally Championship (WRC) teams and interactive fan experiences. The highlight … Read more

Ford Performance Motorsports and HRT Partner for Mustang GT3 DTM Debut

Ford Performance Motorsports and Haupt Racing Team join forces to bring Mustang GT3 to top European racing series, including DTM and Nürburgring Nordschleife Ford Performance Motorsports is expanding its global presence by partnering with the multi-championship-winning Haupt Racing Team (HRT) to bring the Mustang GT3 to some of Europe’s premier racing series in 2025. This … Read more

Mercedes-Benz USA Celebrates 130 Years of Motorsports with Race Day Experience in Austin

Mercedes-Benz USA (MBUSA) marked a significant milestone—130 years in motorsports—by hosting its second Race Day experience in downtown Austin, Texas, during the 2024 United States Grand Prix weekend. Held at the iconic Jo’s Coffee on South Congress Avenue, the two-day event drew in approximately 6,000 attendees, including fans, customers, and special guests. The Race Day … Read more

Porsche Carrera Cup North America 2024: Champions Crowned in Thrilling COTA Finale

The 2024 Porsche Carrera Cup North America season reached a dramatic conclusion at the Circuit of The Americas (COTA) in Texas, where three champions emerged victorious after a fiercely competitive season. With Pro, Pro-Am, and Masters class titles on the line, the final race weekend, set against the backdrop of the Formula 1® United States … Read more

Toyota Secures Ninth Formula DRIFT Auto Cup Title at Irwindale Finale

Toyota has once again proven its dominance in the world of drifting by securing its ninth Formula DRIFT Auto Cup title at the thrilling season finale held at Irwindale Speedway in California. This latest victory reaffirms Toyota’s long-standing success in the sport, marking another milestone for the brand in the 2024 Formula DRIFT season. “We … Read more

End of an Era: Audi and ABT Sportsline’s Historic Partnership in DTM

After 25 years of extraordinary collaboration in Germany’s premier racing series, Audi and ABT Sportsline bid farewell to their partnership in the Deutsche Tourenwagen Masters (DTM). The final race at the Hockenheimring marked the end of an era, closing a chapter of unparalleled success and milestones that shaped both brands in the world of motorsport. … Read more

Peugeot 208 Racing: A New Era of Affordable Rally Performance

Stellantis Motorsport has revealed the highly anticipated Peugeot 208 Racing, a new addition to its lineup that embodies accessibility, safety, and performance. Designed in line with the Fédération Française du Sport Automobile (FFSA)’s new FR6 group regulations, this racing car will compete in the FR6 Trophy, part of the French Rally Cup starting in 2025. … Read more

Toyota GR Corolla TC Racecar (2025): Unleashing Track Performance

Toyota Gazoo Racing North America (TGRNA) is expanding its presence in sports car racing with the reveal of the all-new GR Corolla TC racecar. Unveiled at the GR Garage in Mooresville, North Carolina, this new track-focused machine is set to elevate Toyota’s sports car ladder in North America, offering a race-ready platform for both enthusiasts … Read more