The Monterey Motorsports Festival, a cornerstone of Car Week, is set to return on August 16th, 2025, promising an automotive spectacle that caters to every enthusiast, from hardcore collectors to casual car lovers. With Mecum Auctions, the powerhouse behind The World’s Largest Collector Car Auction®, as a major sponsor, the festival is poised to deliver an unparalleled experience, showcasing a curated collection of vehicles that span the entire spectrum of automotive culture. This collaboration ensures that the 2025 event will be a dynamic and engaging celebration of all things automotive, reflecting the diverse and ever-evolving landscape of the car world.
A Convergence of Automotive Worlds: Mecum’s Curated Showcase: Mecum Auctions’ significant presence at the Monterey Motorsports Festival will be a highlight, with a dedicated area showcasing an array of vehicles designed to appeal to a broad audience. This curated display will reflect Mecum’s understanding of current car culture trends, gleaned from their extensive auction activities. The festival’s “One Culture. All Cars” philosophy will be brought to life, with displays featuring the best hypercars, supercars, American muscle, lowriders, race cars, overland and 4-wheelers, JDM, European, EV, motorcycles, and even heavy machinery. This diverse showcase will provide attendees with a comprehensive overview of the automotive world, from classic icons to cutting-edge innovations.
A Day of Entertainment: Beyond the Cars: The 2025 Monterey Motorsports Festival, spanning almost 22 acres of the Monterey County Fair & Event Center, will offer a full day of entertainment beyond the impressive car displays. Live music and entertainment will extend into the night, creating a vibrant and festive atmosphere. A VIP area will provide an exclusive experience, while the new Vino & Vibes winetasting experience will cater to those seeking a refined palate. Families will find a dedicated space in the GBA Kids Zone, where children of all ages can enjoy mini car races, obstacle courses, hosted games, and more. An impressive variety of international food and beverages will be available, ensuring that attendees can enjoy a complete and immersive experience.
Mecum’s Monterey Legacy: A 15-Year Tradition: Mecum Auctions’ involvement in Monterey Car Week extends beyond the Motorsports Festival. For over 15 years, they have hosted their own live-auction event during Car Week, bringing a significant collection of vehicles to the Monterey Hyatt Regency Hotel & Spa on Del Monte Golf Course. In 2025, from August 14th to 18th, Mecum will present 600 vehicles and 100 motorcycles at auction, continuing their tradition of delivering high-quality collector car auctions. Founded by Dana Mecum in 1988, Mecum Auctions has grown into a leading force in the collector car auction industry, hosting large-scale events across the United States, including The World’s Largest Collector Car Auction® in Kissimmee, Florida.
A Festival for Everyone: Celebrating Automotive Diversity: The Monterey Motorsports Festival’s commitment to representing all segments of the automotive scene, from hypercars to overland vehicles, ensures that there is something for every enthusiast. This inclusive approach, combined with Mecum Auctions’ expertise and curated displays, will make the 2025 event a truly memorable experience. The festival’s focus on entertainment, food, and family-friendly activities further enhances its appeal, making it a must-attend event for anyone with a passion for cars.
Summary:
- Monterey Motorsports Festival: August 16, 2025, at Monterey County Fair & Event Center.
- Mecum Auctions: Major sponsor and curator of a diverse vehicle display.
- “One Culture. All Cars” philosophy: Showcasing hypercars, muscle cars, EVs, and more.
- Live music, entertainment, VIP area, and Vino & Vibes winetasting.
- GBA Kids Zone: Family-friendly activities, including mini car races and obstacle courses.
- Mecum Auctions’ 15-year tradition: Hosting auctions during Monterey Car Week.
- Mecum’s auction in Monterey: August 14-18, 2025, featuring 600 vehicles and 100 motorcycles.
Disclaimer: Event details are based on preliminary announcements and are subject to change. Consult official festival and auction websites for final details.
Source: Monterey Motorsports Festival
This article was crafted with assistance from Gemini
