The BMW Group Japan Mobility Show 2025 presentation is a comprehensive look at the company’s future direction. The stand in Tokyo will feature a diverse lineup, highlighting everything from full electrification to exclusive, limited-production concepts. Both BMW and MINI are bringing significant vehicles to the event, showcasing technological leaps forward in drive systems and digital integration. This collective of vehicles and concepts confirms the BMW Group’s dedication to product diversity and innovation for every type of customer.
Asian Debut: The First New Neue Klasse Model
The Japan Mobility Show will host the Asian premiere of the all-new BMW iX3. This model is the first production vehicle to emerge from the Neue Klasse architecture. The iX3 showcases revolutionary technological advances across numerous critical areas. These improvements include electric mobility, display concepts, connectivity, and overall digitalisation. Furthermore, every future BMW will benefit from the innovations introduced by the Neue Klasse platform, regardless of its specific drive system.
Key Details of the New iX3 Rollout
Production for the Japanese market is slated to begin in March 2026. Sales through the Japanese BMW dealer network are currently scheduled for the second half of 2026. The new BMW iX3 features a completely new design language that clearly communicates these technological upgrades. Inside, the cabin offers the revolutionary BMW Panoramic iDrive and the new BMW Operating System X. This combination redefines the user experience and driver orientation.
The Future of Electric: Gen6 eDrive and Charging
The new iX3 launches with the sixth-generation (Gen6) BMW eDrive technology. This system includes new electric motors and innovative cylindrical-cell batteries. The technological progress is substantial, allowing for a maximum charging rate of 400 kW. This impressive rate can add 372 km (231 miles) of range in just ten minutes. Moreover, the bidirectional charging functions allow the iX3 to act as a powerbank on wheels. The car’s zonal electronics architecture, featuring four high-performance “superbrains,” provides the foundation for its advanced software-defined vehicle status.
Hydrogen Technology and the iX5
Product diversity remains a core strategy for the BMW Group, encompassing internal combustion, hybrids, and pure EVs. Starting in 2028, the company will introduce hydrogen fuel cell technology with the new BMW iX5 Hydrogen. This development is based on a third-generation fuel cell system developed in collaboration with the Toyota Motor Corporation. This technological advancement results in a more compact, powerful, and efficient system, improving both range and output.
World Premiere: The MINI Paul Smith Edition
The Japan Mobility Show 2025 is also the setting for the world premiere of the new MINI Paul Smith Edition. This special edition represents the latest partnership between the iconic British brand and the renowned designer. Paul Smith applies his world-famous “classic with a twist” design philosophy to the new MINI Cooper family. The unique styling blends his unmistakable flair with MINI’s playful and independent brand spirit.
Unique Design Elements and Availability
The MINI Paul Smith Edition features exclusive exterior colors like Nottingham Green and sophisticated design elements. For example, the Paul Smith “signature stripe” adds a unique accent. The cars come standard with 18-inch Night Flash Spoke black alloy wheels featuring accents in Dark Steel. A Paul Smith signature is visible on the wheel trims and the rear boot lid handle. Worldwide sales of the fully electric variants begin with the Tokyo premiere. Orders for internal combustion engine models will open in the first quarter of 2026.
The Compact Beast: Japan Premiere of the BMW M2 CS
BMW M fans will be thrilled by the Japanese premiere of the special-edition BMW M2 CS. This compact high-performance sports car from BMW M GmbH elevates the standard for undiluted driving pleasure. The M2 CS features an upgraded, high-revving six-cylinder in-line engine with M TwinTurbo technology. This unit develops an impressive 390 kW/530 hp, delivering power to the rear wheels via an eight-speed M Steptronic transmission with Drivelogic.
Weight Reduction and Dynamic Handling
To enhance agility, judicious lightweight design techniques were applied. The use of carbon-fibre-reinforced plastic (CFRP) reduces the weight by approximately 30 kilograms compared to the standard M2. The car’s lighter weight and rapid power delivery help it achieve the 0 to 100 km/h sprint in a blistering 3.8 seconds. Top speed is electronically limited to 302 km/h (188 mph). The chassis technology and braking system are specifically tuned to match the engine’s uprated performance characteristics.
Exclusive Allure: The BMW Concept Speedtop
Adding a head-turning element of exclusivity to the stand is the unique BMW Concept Speedtop. This three-door concept car was first unveiled earlier this year in Italy. The Concept Speedtop redefines the sporty Touring model type, masterfully blending the elegance of a shooting brake with a fresh, dynamic design language. The car will be offered in a strictly limited-run small series of only 70 units.
Craftsmanship and Design Language
The exterior of the Concept Speedtop is characterized by the pronounced V-shape of its “shark-nose” front end and the slim front lights. The car’s dynamic profile is reinforced by the continuation of the central spline from the bonnet over the roof to the rear spoiler. Inside, the luxury is highlighted by a two-tone color and materials concept. Traditional brogue-style details accentuate the leather-trimmed surfaces, showcasing manufactory-level craftsmanship. The construction and elaborate craftsmanship were realized by the expertise of the Manufactory workshop at BMW Group Plant Dingolfing.
A Touch of Japanese Tradition: The X7 Concept
The BMW X7 Nishiki Lounge concept car, also presented in Tokyo, embodies an elegant blend of luxurious driving comfort and traditional Japanese craftsmanship. This concept model, based on the BMW X7, offers high practicality with space for up to seven people. The tranquil cabin space is filled with beauty, creating an expansive sanctuary for all occupants. This effect is achieved through the refined brilliance of BMW’s exclusive appointments combined with Kyoto’s traditional techniques.
Engine Performance Highlights from the Show
The BMW M2 CS special edition is powered by a high-revving six-cylinder in-line M TwinTurbo engine that produces 390 kW (530 hp) at 6,250 rpm. This potent motor allows the compact sports coupe to accelerate from 0 to 100 km/h in 3.8 seconds. Power goes exclusively to the rear wheels through an eight-speed M Steptronic transmission. The BMW Concept Speedtop is equipped with the most powerful V8 engine currently offered by BMW, ensuring a high-performance character befitting its exclusive status. Meanwhile, the fully electric BMW iX3 launches with sixth-generation eDrive technology. Its maximum charging rate of 400 kW allows for a 10–80% charge in a short time. This showcases a major leap in efficiency and power management for the new electric architecture.
Show Summary: The BMW Group in Tokyo
The BMW Group’s presence at the Japan Mobility Show 2025 successfully charts the course for the company’s near and long-term future. The debut of the new BMW iX3, the first Neue Klasse model, is a landmark moment, signalling a major shift in electric technology and design. Alongside this, the stylish, designer collaboration with the MINI Paul Smith Edition and the performance-focused BMW M2 CS demonstrate a commitment to diverse customer passions. Finally, exclusive concepts like the BMW Concept Speedtop and the X7 Nishiki Lounge concept underscore the group’s focus on luxury, craftsmanship, and bespoke appeal.
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Source: BMW
