Every summer, Metro Detroit becomes the ultimate destination for car enthusiasts from around the world as they converge for the annual Woodward Dream Cruise. Held on the third weekend of August, this event is the largest single-day automotive gathering on the planet, drawing over a million visitors. While the official cruise day is Saturday, the excitement kicks off the weekend before, transforming the event into what insiders affectionately call “Woodward Week.”
During the 2024 Woodward Dream Cruise, an 8-mile stretch of the legendary Woodward Avenue, just north of Detroit, was filled with a dazzling array of classic and collectible vehicles. Despite forecasts of rain on cruise day, which led many to hit the road early in the week, the event saw only brief showers, ensuring a full day of cruising and car culture.
As the event’s presenting sponsor for the seventh consecutive year, Ford Motor Company dominated the scene with an impressive presence along the cruise route. Ford fans were treated to a variety of experiences at multiple show sites, each offering a unique showcase of Ford’s legacy and future. From the Mustang Unleashed event and the Bronco Nation gathering to the Ford Media Clubhouse and the M1 Concourse’s Mustang 60th Display, there was something for every Ford enthusiast.
However, the crown jewel of Ford’s involvement was undoubtedly Mustang Alley. Located at the beginning of the cruise route, where 9 Mile Road meets Woodward Avenue, Mustang Alley has become a must-see attraction. Here, an entire section of the road is closed off and filled with hundreds of Mustangs, spanning the marque’s rich history.
On cruise day, 700-800 Mustang owners arrived as early as 4 a.m. to secure their spot in Mustang Alley. The lineup included everything from true classics and survivors to modern daily drivers and custom-modified Mustangs. The “Snake Pit,” a Shelby-specific parking area, drew considerable attention, along with Ford’s display area featuring their latest models. Nearby, a Ford partner pavilion showcased specialty manufacturers like Shelby American, Roush, RTR, Holman Moody, and Gateway Classic Mustang.
Thousands of spectators strolled through Mustang Alley throughout the day, marveling at the incredible array of Mustangs before heading back to Woodward Avenue to enjoy the ongoing cruise.
If you haven’t experienced the Woodward Dream Cruise yet, this event is a bucket-list must, much like the Carlisle Ford Nationals. From the excitement of Mustang Alley to the nonstop action on Woodward Avenue, it’s a celebration of automotive culture that’s not to be missed.
Source: FORD PERFORMANCE PHOTOS / COURTESY JOE DELADVITCH
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