The 1968 Chevrolet Impala SS Convertible stands as an enduring icon of American full-size performance, representing the final year the SS remained a standalone model. This particular Maroon example captures the essence of open-top grand touring with its potent big-block powertrain and classic Super Sport appointments. While an older restoration, the vehicle maintains a sharp presence, highlighted by its striking contrast between the burgundy exterior and a bright white interior. Crossing the block at Indy 2026, it offers collectors a chance to own a low-mileage representative of Chevrolet’s legendary “B-body” lineup. It remains one of the most recognizable silhouettes from the height of the muscle car era.
Maroon Radiance and Sleek Super Sport Silhouette
The visual character of the 1968 model is defined by its Coke-bottle curves and the distinctive “Astro Ventilation” system that eliminated the need for vent windows. This convertible is finished in a rich Maroon, a deep burgundy hue that emphasizes its long, sweeping fenders and formal rear deck. A crisp white power-operated convertible top provides a sophisticated two-tone aesthetic when up, while custom wheels offer a modern nod to its performance heritage. Hidden headlights were an option this year, though the exposed quad-headlight configuration on this SS remains a timeless look for enthusiasts. Its silhouette is a masterclass in mid-century design, blending aggressive proportions with the refined details expected of a top-tier Chevrolet.
White Leather Luxury and Center Console Refinement
Inside the cabin, the monochromatic white leather interior provides a luxurious contrast to the dark exterior paint. The Super Sport package is prominently displayed through the inclusion of front bucket seats and a dedicated center console. These features separate the SS from standard Impala models, creating a cockpit-like feel for the driver. Modern conveniences like power steering and power brakes ensure that managing this large-displacement cruiser remains an effortless experience. Though the odometer shows only 2,190 miles, the title carries a non-actual notation, yet the cabin’s condition reflects the care of a well-maintained older restoration. It serves as a pristine time capsule of 1960s luxury.
Big Block V8 Authority and Turbo Hydra-Matic Smoothness
At the heart of this Super Sport is a 396 CI V-8 engine, a legendary “Turbo-Jet” powerplant known for its massive torque and reliable grunt. This engine produces 325 hp / 330 PS and 410 lb-ft / 556 Nm, delivering the effortless acceleration required for a heavy full-size convertible. Power is routed through a TH400 automatic transmission, a heavy-duty unit favored for its smooth shifts and durability under load. The driving experience is one of composed authority, where the deep rumble of the big block provides an acoustic backdrop to open-air touring. This mechanical setup remains a favorite among enthusiasts for its balance of streetable performance and show-field prestige.
| Specification | Detail |
|---|---|
| Engine | 396 CI V-8 Big Block |
| Transmission | TH400 Automatic |
| Horsepower / Torque | 325 hp / 330 PS and 410 lb-ft / 556 Nm |
| Exterior Color | Maroon / Burgundy |
| Interior Color | White Leather |
| Body Style | Convertible |
Market Context and Full Size Rivals
The 1968 Impala SS occupies a unique space in the market, often compared to primary rivals like the Ford Galaxie 500 XL and the Pontiac Catalina. While Ford offered the jet-inspired styling of the Galaxie, the Impala was often preferred for its superior parts availability and the prestige of the “SS” badge. In 1968, Chevrolet produced 710,900 Impalas, but the SS convertible remains a much smaller and more desirable fraction of that total. Its unique selling point is the combination of big-block 396 power with the open-top body style, a configuration that consistently outperforms standard hardtops at auction. Collectors view these as versatile investments that offer both show-winning looks and practical road trip capability.
A Definitive Heritage of Open Air Performance
This 1968 Chevrolet Impala SS Convertible represents the high-water mark of American full-size muscle. From its deep Maroon finish to the roar of its 396 cubic inch heart, it is a vehicle built for the spotlight. The combination of power steering, power brakes, and an automatic transmission makes it an accessible classic for any driver. While the “non-actual” mileage notation on the Ohio title is noted, the vehicle’s presentation suggests a life of careful preservation. For the enthusiast seeking a mix of luxury and big-block authority, this SS stands ready. It is a true benchmark of the era, prepared to lead any collection or cruise with unmatched mid-century style.
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Source: mecum.com
