The 1967 Chevrolet C10 Stepside represents the inaugural year of the celebrated Action Line series, a generation that pivoted the American pickup toward a more refined, car-like experience. This specific example has been under the same stewardship since 1998, serving as a long-term companion that blends vintage utility with popular street-truck upgrades. While it retains the rugged charm of the Stepside bed, the addition of a replacement small-block V8 and a lowered suspension gives it a more aggressive presence on the road. It stands as a honest, driver-quality pickup that captures the soul of 1960s Chevy truck culture.
Turquoise Paint and a Diamond Plate Bed
The exterior of this 1967 Chevrolet C10 Stepside is finished in a vibrant Turquoise, a color that perfectly complements the era’s design language. Repainted in 1995, the truck features a distinctive Stepside bed equipped with a durable diamond-plate floor and a side-exit exhaust system that hints at its upgraded powertrain. The profile is anchored by 15 inch Rally wheels finished in matching Turquoise with chrome hubcaps and BFGoodrich Radial T/A tires. While the truck shows its age with some rust on the rocker panels, the chrome bumpers and dual side mirrors provide the essential brightwork that defines this classic silhouette.
Moto Lita Style and Vintage Appointments
Inside the cabin, the 1967 Chevrolet C10 Stepside offers a straightforward and functional environment centered around a black vinyl bench seat. The body-color dashboard is home to a leather-wrapped Moto-Lita steering wheel, providing a premium tactile connection for the driver. Modern-for-its-time additions include a JVC cassette stereo and black carpeting, while the factory 100-mph speedometer is supplemented by aftermarket auxiliary gauges for water temperature and oil pressure. Although the gas pedal is currently missing, the interior remains a nostalgic space that emphasizes the C10’s transition from a work tool to a lifestyle vehicle.
Replacement 350 V8 and Powerglide Delivery
Motivation for this pickup comes from a 350ci V8 that was installed in 1996, providing a significant boost over the original factory options. The engine is equipped with an HEI ignition system for improved reliability and Summit Racing valve covers for a touch of engine bay flair. Power is sent to the rear wheels via a two-speed Powerglide automatic transmission, a combination known for its simplicity and durability. This mechanical setup is paired with power steering and lowering springs at both the front and rear, giving the truck a more planted feel and a much-desired level stance compared to stock height.
Technical Specifications
| Technical Specifications | |
|---|---|
| Engine | 350ci V-8 |
| Transmission | 2-Speed Powerglide Automatic |
| Wheels | 15 inch Rally Wheels |
| Tires | BFGoodrich Radial T/A |
| Steering | Power Steering |
| Brakes | 4-Wheel Drum |
Market Positioning and Collector Appeal
The market for early Action Line trucks remains incredibly strong, with the 1967 model year being particularly prized for its one-year-only features like the small rear window and unique hood. This 1967 Chevrolet C10 Stepside occupies a sweet spot in the collector market as a “rolling project” or an honest driver. While it faces stiff competition from fully restored examples, its long-term ownership history and the presence of the 350 V8 make it an attractive entry point for enthusiasts. It offers the rare opportunity to own a truck that has been cared for by the same person for nearly three decades.
A Proven Driver with Endless Potential
This 1967 Chevrolet C10 Stepside is a character-filled pickup that wears its history with pride. From the turquoise paint to the rumble of its side-exit exhaust, it captures the spirit of American truck culture from a bygone era. Whether the next owner chooses to address the bodywork or simply enjoys it as a vintage cruiser, this C10 remains a timeless piece of Chevrolet history. Its blend of classic styling and upgraded mechanicals ensures it will continue to turn heads for years to come.
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Source: bringatrailer.com
