The 1964 Chevrolet C10 Stepside Pickup occupies a special place in the hearts of truck enthusiasts, representing the rugged simplicity of 1960s American design. Recently acquired from its original long-term owner, this specific example has undergone a transformation that balances vintage charm with aggressive hot rod personality. The truck now features a shortened stepside bed and a bold red-and-white paint scheme that demands attention. It serves as a reminder that these utility vehicles can become formidable street machines when given the right mechanical upgrades.
Refined Exterior and Period Details
During the refurbishment, the exterior was stripped and refinished in a classic two-tone palette that emphasizes the C10’s sculpted body lines. A new wood-plank bed floor adds a touch of natural elegance to the utility-focused rear section. Brightwork, including the grille and bumpers, has been polished to a mirror finish to complement the 17-inch body-color wheels. These wheels utilize polished hubcaps and trim rings, creating a cohesive look that honors the truck’s factory roots while adding modern size.
Cabin Comfort and Interior Styling
The interior remains refreshingly simple, featuring a bench seat upholstered in tan that provides a comfortable vantage point for cruising. New carpeting was installed to freshen the floor, while a nostalgic gun rack remains mounted behind the seat for period-correct flair. A horizontal-sweep speedometer keeps the driver informed, though the true appeal lies in the tactile feel of the two-spoke steering wheel. An aftermarket AM/FM radio provides the soundtrack for shorter trips, blending modern convenience with a largely original-looking dashboard layout.
Chassis Upgrades and Road Manners
Stopping power is significantly improved thanks to the installation of power-assisted front disc brakes, a necessary addition given the new engine’s output. The truck rides on Hercules Road Tour tires, which provide a stable footprint for both city streets and highway travel. Underneath, the chassis maintains its classic configuration but benefits from the mechanical refreshes performed during the 2024 and 2025 work phases. This combination of parts ensures that the pickup is as reliable as it is visually striking for its next owner.
Power Engine Specs and Performance
The defining feature of this build is the 396ci V8 engine, which was rebuilt and dropped into the bay in 2025. This big-block powerhouse features a COMP Cams camshaft and an Edelbrock carburetor for optimized fuel delivery and a muscular idle. A gasser-style air scoop sits atop the engine, flanked by chrome accessories and an efficient aluminum radiator. Power reaches the rear wheels through a three-speed automatic transmission, while a 2.5-inch dual exhaust system provides a deep, authoritative rumble that announces the truck’s arrival.
Summary of the C10 Refurbishment
This 1964 Chevrolet C10 Stepside Pickup is a high-quality example of a modern restomod that doesn’t forget where it came from. The transition from an original-owner survivor to a big-block street cruiser was handled with care, focusing on both aesthetic and functional improvements. Every modification, from the short bed conversion to the power disc brakes, makes the truck more enjoyable to drive. It stands as a completed project ready for the road, offering a unique blend of heavy-duty heritage and genuine performance upgrades.
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Source: bringatrailer.com
